Day 1 of DX3 Canada was a tough act to follow but once again the Toronto Metro Convention Centre was filled with tons of engaging conversations around Canada’s digital advertising, marketing and retail landscape. Here are a few of the moments…
Canada’s first ever trade show for digital advertisers, marketers and retailers kicked off in Toronto today. Amidst the hubbub were some memorable moments, tons of great booths and lots of swag. The day began bright and early with a special…
Marketing and Advertising are two pillars of DX3 so expect to find a variety of sessions, workshops and keynotes. There will be content about mobile marketing, advertising techniques, CRM, metrics and analytics, influencers, and yes, there will be…
What would the digital revolution be without open access, crowdsourcing, and user-generated content? While social media is the buzzword to end all buzzwords, it also happens to be here to stay. Here’s a small sampling of what’s on offer at the…
When it comes to budding industries, nothing outpaces mobile. And according to comScore VP Bryan Segal, adoption will keep rising for the foreseeable future. Expect to see a large mobile presence at DX3, including numerous seminars, exhibits, and…
The Canadian online retail space is growing – fast (just ask The Bay’s Tanbir Grover). Facing competition from U.S. sites like Amazon and eBay, Canadian retailers have to keep pace. DX3 is offering a bevy of sessions on e-commerce and retail in…
When you think digital, radio probably doesn’t come to mind, but CBC Radio’s Spark, a technology show hosted by Nora Young, is bucking the stereotype. The show uses social media to source story ideas and spark conversations. It delves beneath the…
To all our readers, contributors, advocates and friends: Thanks for your engagement, support, posts and shares. We’ll be back in January with lots more content, including interviews with Canada’s digital leaders, think pieces exploring…
Young and digitally savvy, Duncan Fulton is helping to re-energize marketing efforts at Canadian Tire and its recently acquired Forzani Group Ltd. The 36-year-old PR expert was spotlighted in a recent Marketing Magazine Q&A by Chris Daniels who…
What exactly is transmedia? For starters, it’s changing the face of advertising, TV, music and various other industries in Canada and beyond. At least that’s one of the many messages StoryWorld Conference + Expo delivered to attendees this fall…